Introduction of peri


Peri is a famous brand of cue belonging to laili sports equipment co LTD. Of Tianjin (hereinafter referred to as laili), founded in 1995, this is a famous billiards equipment chain in China. At present, laili has hundreds of flagship chain stores around China, covering 29 provinces and autonomous regions, forming a complete marketing system.


In the 1990s, laili introduced international mature billiards brand products to China, providing professional billiards equipment from around the world for the vast number of fans who were still using the billiards cue. Later, with the rise of Chinese billiards and the continuous development of the Chinese billiards industry, more foreign products were imported into China. In order to enable Chinese billiards fans to enjoy advanced billiards equipment with higher performance, therefore to take advantage of the billiards market and to promote Chinese billiards culture as a goal, using independent research and development to create a new billiards brand -- peri, and the construction of its own factory (luolu cue factory) to produce Chinese billiards cue.

In the process of research and development, Peri Cues is not only famous for its exquisite material selection and fine workmanship, but also for breaking the traditional definition and independently developing their own technology .Peri not only maintain the touch of traditional cues, but also add more technical elements, making the shots more accurate and easier to control.

The Peri brand put forward the concept of "breaking through the traditional concept and returning the natural qualities of performance", combined with the long-term cooperation experience with overseas brands, peri brand focused on the selection of raw materials, gaining access to a wider range of resources. After two years of investigation, the cooperator and the supplier of rare wood were finally determined. Now that peri can use raw materials from overseas, Peri Cues products can provide the original guarantee of "firm as a rock".

original wood collection, peri factory (weilu cue factory) special wood workshop technician will throughly select, timber, sorted, graded and, according to the strict production cycles, put the wood in constant temperature into a humidity chamber for dehydration processing, natural dehydration will further stabilize and lay a solid foundation for the construction of wood into a cue, and also to protect the timber itself, toughening the uniform density of each piece of woods personality. Compared with many domestic and foreign brands still using artificial treatment methods to complete the operation of this link, the production form of Peri Cues is more scientific.

Peri has five series of cue, INFINITY, Tai Chi, SORCEROUS, ELEGANCE and BLITZ at present. the series has launched limited edition cues such as EXCALIBUR and KRATOS. With the continuous updating of the whole series of peri products, international multi-end products have been gradually introduced, which makes the technical requirements of the production process much higher, the core technical strength has reached the top level internationally. As a well-known brand in China, peri also takes as its duty to promote development of the Chinese billiards culture. The design of each cue contains local Chinese culture, forming a unique brand.

Peri Cues has already occupied the majority of the Chinese billiards market, more international famous player such as Jayson shaw are showing recognition of the peri brand, more dealers from Europe, America and other Asian countries and regions are attracted in visiting the peri brand, at present the exports of Peri Cues are much higher than that of domestic sales, peri has now joined rank with the worlds most famous brands.

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